top predator in a desert

When almost all companies are baking some sort of "doing good" into their business models, how do you measure the impact of the innovations?

What is the top predator of the desert
What is the top predator of the desert? In: Deserts [Edit categories]. Answer: Improve. The top predator of the desert is the Bobcat Mountain lion or Rattle snake .
http://wiki.answers.com/Q/What_is_the_top_predator_of_the_desert

What is an example of a top predator in the Gobi Desert
The top predator of the desert is the Bobcat Mountain lion or Rattle snake. Is the gobi desert a polar desert? The Gobi is located in mid-Asia, far from the North .
http://wiki.answers.com/Q/What_is_an_example_of_a_top_predator_in_the_Gobi_Desert



COYOTE
It is a social animal, found in small family groups in many desert regions, and is active mainly . In many lowland parts of the USA, the coyote is a "top predator".
http://www.biology.ed.ac.uk/archive/jdeacon/desbiome/coyote.htm

Australian Desert Animals - Wildlife In The Outback
Australian desert animals evolved some nifty adaptations to the harsh Outback environment . Perenties are amongst the top predators in the Australian deserts.
http://www.outback-australia-travel-secrets.com/australian-desert-animals.html